Mission Smile - 2009

BARS organized a BTL campaign for motivation of the personnel in Billa supermarkets. The agency was responsible for creation of concept, logo and print materials. The campaign was supported by information posters, stickers and pocket-books.

Birthdays Employees - 2009

BARS created the concept for the campaign "Birthday greetings of the BILLA's employees". The campaign is supported by ATL (radio spots in the national radio network "N-Joy") and BTL (branded displays and print materials in the stores).